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February 06, 2020

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Research for advertisement

Prior to creating initial concepts for my music video, I looked into the YouTube adverts for the Love Island series, which I used as inspiration for the first part of my advertisement where it focuses on one of the individuals that are in the series. The adverts from Love Island involve the individual talking about themselves. I mimicked this for my advert in which I got them to sit on a chair and introduce themselves, introducing two ‘characters’ establishing a few key differences. ‘Harvey’ was established as a self assured, somewhat arrogant character whilst Kirsty was made to follow a trope, that being ‘youthful but hopeful’, being represented in a somewhat more positive light. This is done to make these individuals seem more like ‘characters’ than people to seem more entertaining to the audience.

Introduction

Hello and Welcome! This blog is going to involve all practice pieces and course work that i am expected to create during my time as a media student! Hopefully this blog will become a collection of all of my work, and an adequate way of tracking my progress as a media student. Thanks for reading!

Advertisement - Filming

When filming the advertisement, I attempted to mimic the style used in reality TV shows such as Big Brother and Love Island, attempting to use a mix of ‘fly on the wall’ type shots, with particular examples of this being seen in the Kitchen scene, albeit i strayed away from this style for some shits due to being unable to accurately portray the style. But for w majority of the advert this style was maintained. Before the lockdown, I had only completed one of my two adverts.

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